A community that attaches to the person, not the company.
How BASCOMM began
BASCOMM — Bali Sales & Marketing Community — was founded in 2013 as a home for sales and marketing professionals working across Bali's tourism and hospitality industry: hotels, villas, travel agencies, and everything in between. What began as a small circle of practitioners sharing market insights has grown into a community of more than 600 members. Along the way we have championed international professional certification for hospitality marketers, hosted the Bali Sales & Marketing Summit, and run ongoing learning programmes on digital marketing, market updates (Australia, India, Europe) and, most recently, how to create opportunities in the age of AI. Through it all, one belief keeps us together: remain curious and keep learning.
Our Vision
To be Bali's most trusted and welcoming community for sales & marketing professionals — where curiosity is celebrated, knowledge is shared generously, and good people with sharp ideas turn conversations into real deals.
Our Mission
We bring hospitality and tourism sales & marketing practitioners together through regular workshops, market updates, networking gatherings and certification programmes; we champion professional standards for the industry; and we create warm, inclusive spaces where members can learn, connect and grow — putting people before companies.
Stay Curious
We ask questions, explore new markets and technologies, and never stop learning.
Good People First
We attach to the person, not the company. Character and generosity come before titles.
Real Deals
We turn sharp ideas and honest conversations into tangible results for Bali tourism.
Our Committee
Chairman
Advisory
Advisory
Founders
Founders
Founders
FoundersAnak Agung Arie
Founder · Organizing Committee
"Bringing Bascommers together."
FoundersTandina
Founder · Organizing Committee
"Warm welcomes, lasting connections."









